#Songsyouresickof (concept work)

This campaign draws on the insight that everyone has that song, maybe a few— call them earworms, call them overplayed, call them shopping mall dressing room songs—that they just can’t stand hearing anymore. In this campaign, Sennheiser invites people to use #songsyouresickof and vent what songs are getting under their skin. Sennheiser then keeps track on their site, and offers amateur artists the chance to remix, cover, redo the top irritating songs.